What We Do
If you want to know how your digital activities can deliver more value and how you can best support and realise this over the short and long term, then we should talk.
If you’re looking for a company to simply design and build your website then you’re looking in the wrong place. Sorry (although we can almost certainly point you in the right direction).
Our services fall into three areas: Strategy (how to achieve your goals), Enablement (getting you there), and Optimisation (taking you further).
Obviously, everyone’s needs are different, but the broad types of work our clients ask for are below, and if you want to know more, then just get in touch.
Strategy
Audience insight: research into user needs and customer technographic profiling
eSituation analysis and insight: identifying opportunities within the online environments
New technology assessment: planning for the impact of new technologies (e.g. social, mobile)
Digital marketing and business strategy: strategic direction and infrastructure planning (people, process, technology)
Roadmap development: prioritisation and phasing of actions
Enablement
User-centred specification: prototyping, design and innovation
Supplier/vendor evaluation and selection: shortlisting, briefing, evaluating partnerships
Prime contractor: single point of accountability across multi-supplier projects
Project & programme management: reduction of project risk through provision of experienced support
Training and coaching: embedding 'can do' capability in client teams, working to provide expert guidance
Optimisation
Performance acceleration: data driven, reporting and recommendations
Web analytics: deployment, customisation and management of all leading tools
Usability testing: iterative improvement based on user feedback
Custom dashboard reporting: integrating data sources to track and monitor performance
Market intelligence: on-going monitoring of the online environment and emerging digital opportunities
